Publish a weekly useful roundup

The opportunity

Curate a small number of relevant resources with reasons for including them.

Best for: Founders, creators and moderators building a relevant community

Goal: Retention

Gather your field kit

• Relevant community or channel
• Moderation guidelines
• Simple activity log

Make it happen

1. Define the audience and topic boundaries
2. Collect sources throughout the week
3. Read each item before recommending it
4. Write a concise explanation of why it is useful
5. Disclose affiliations and link to originals
6. Ask which item helped and adjust the next edition

A ready-to-adapt example

Illustrative template. Replace the details with your own verified information.

Start smaller than you think

Run one small version of “Publish a weekly useful roundup” with five relevant participants or one limited publication. Record the questions, responses and completion of the intended next step before expanding.

What to measure

• Helpful replies
• Returning participants
• Useful next actions completed

Watch out for

• Treating every discussion as a sales opportunity
• Counting reactions without checking usefulness

Permissions & trust

Respect community rules and participant privacy. Disclose affiliations, incentives and commercial relationships; do not automate unsolicited engagement.

Your next action

Start with this first step: Define the audience and topic boundaries. Set a review date before increasing the budget.