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Crypto & Community

Make a network and fees explainer

Help people understand that a destination, network and fee are separate considerations.

Crypto & Community campaign illustration

The opportunity

Help people understand that a destination, network and fee are separate considerations.

Best for: Token project teams, community educators and curious newcomers

Goal: Community

Gather your field kit

  • Verified project documentation
  • Clearly simulated examples
  • Moderated help route

Make it happen

  1. Choose a purely fictional transaction example
  2. Explain networks as separate systems with their own rules
  3. Show why matching the supported network matters
  4. Describe fees as variable rather than promising a fixed amount
  5. Use a simulation to review details before confirmation
  6. Direct users to current official documentation for real transactions

A ready-to-adapt example

Illustrative template. Replace the details with your own verified information.

Analogy: An address alone is not the whole delivery instruction; the supported network also matters.

Start smaller than you think

Run one small version of “Make a network and fees explainer” with five relevant participants or one limited publication. Record the questions, responses and completion of the intended next step before expanding.

What to measure

  • Learning-task completion
  • First useful product action
  • Repeat participation and resolved questions

Watch out for

  • Using token price as the campaign objective
  • Confusing fictional points with actual tokens

Permissions & trust

Keep education separate from financial promotion. Never request seed phrases or private keys. Disclose incentives and holdings where relevant; use simulations for risky actions and obtain qualified review for regulated claims.

Your next action

Start with this first step: Choose a purely fictional transaction example. Set a review date before increasing the budget.

Put this into a campaign plan →